Welcome to your weekly handcrafted business news, helping you keep to date with your craft business!

The gorgeous bank holiday weekend sunshine may have disappeared here in the UK, and Hurricane Harvey is swamping Texas but I refuse to believe summer is over, especially as there are two more days left to grab the fantastic Members Club Summer Offer.

Though I can’t deny it is that point in the school holidays for me where it is time for the dreaded school shoe shopping trip, but this year it proved to be a useful reminder for some great marketing advice, which you can read all about here in ‘Nooooo, you’ve got to sell the idea to them!’.

I know I don’t want summer to be over, but I do want you to be planning Christmas! I do like a paradox! Seriously now is the time to be thinking and planning Christmas, you can discover great tips and advice here in this brilliant Christmas planning article.

Finishes on 31st August! Sign up for Annual Members Club membership before the end of August 2017 and you will get 12 months members for the price of 10 PLUS full, immediate, lifetime access to my signature marketing course for creative business owners ‘Make Your Way To Success’!
Get all the details here. This amazing offer is also available to existing members.


Next time you think ‘I can’t charge that!’ remember that Selfridges are now selling ice-cream in a cone for £99! The luxury salted caramel gelato is served in a handmade cone; the ice cream takes 4.5 hours to make and is served with the obligatory flake which is covered in 24 carat gold leaf covered flake. It doesn’t stop there, there is also a raspberry sorbet macaroon, a Belgian white chocolate truffle and edible diamonds! Wowzers! It will never replace the cheap and cheerful 99 from a Mr Whippy van but it does prove there is a marketplace for everything! Choosing high-end, adding extreme value and luxury and pricing high can be a great marketing strategy! Source: Business Insider


 

YouTube is evolving! So if you think things have moved around and changed – yep they have, you aren’t imagining things! It is twelve years since YouTube came into our lives and they plan on becoming even bigger and better. You can read about all the planned changes here . Source: GoogleBlog


Over the next two weeks Facebook are retiring a few boosted post options, they say they are all options that are rarely used, so hopefully you won’t even notice! Did you even notice that you could boost a post about your life events, shared Friendsversaries and even relationship status updates? If you want to know more about the options that will be disappearing click here > Source: Facebook


Facebook pages who ‘repeatedly share stories marked as false… will no longer be allowed to advertise on Facebook.’ Brilliant news as Facebook move to reduce false news and hoaxes. Source: FacebookIf you see a ‘news’ article, check it’s real before you share. Every little helps! If in doubt, use a fact check website.

 

This last week Facebook has been really glitchy for me, and while I haven’t seen any announcements (Facebook do like to make random changes!) I did spot a big change to my Facebook App last night. You can now explore posts which maybe of interest to you. So pots based on topics and interests rather than because they have been posted or shared by a friend! 

By clicking the new ‘rocket ship’ icon you can see a brand new news-feed based on topics. Apparently Facebook things I have shown an interest in cakes! Which I will not be confirming or denying!

Have you spotted any other changes recently? If so, do you like them? Let me know!!

If you have any questions drop me an email or feel free to stalk me on Social Media.

 Otherwise, see you next week with more Handcrafted Business news… or is ‘grapevine’ a better name?
Let me know your thoughts please.


Remember just two days left to take advantage of the Annual Members Club membership to get 12 months members for the price of 10 PLUS full, immediate, lifetime access to my signature marketing course for creative business owners ‘Make Your Way To Success’! 

Get all the details here. This amazing offer is also available to existing members.


Make, Believe to Succeed!

 

 

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